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Home > Newsroom > Case Studies |
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 Reseller Incentive Program Client: The client was a leading IT retail distributor in Australia. Project Overview: The client market products from over 30 suppliers to the leading retail organisations such as Harvey Norman. The client wanted their resellers to focus on a particular product, and enlisted the help of SGS to design a reseller incentive program. Challenge: To develop a campaign that motivated store sales people to sell the product in sufficient volume. Solution: SGS developed a sales incentive web site that made it easy for sales people to see if they won a prize. This provided instant results from the sale and encouraged the sales person to try again. Project Details: · For every x number of units of the product sold, resellers were given a card · Card contained a number which directed them to a web site to win prizes · At the web site, resellers keyed in the number on the card, and the web site will search through a database to find out if the number they had keyed in matched the winning numbers · SGS designed and built the "lucky draw" web site. SGS built the databases behind the web site. |
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